In Unlimited Petroleum Consulting - UPC Global we live, breathe and love oil, also called “black gold” by many, and consider it the hydrocarbon that generates the most benefits for the entire population worldwide in all possible aspects (Energy, medicines, food, among others) and that through artificial lift with the use of Echometer equipment and the corresponding software such as Total Asset Monitor (TAM), Total Well Management (TWM), XROD, XDIAG, among others, the optimization of oil wells is effective and we are sure that the person we will talk about in this article would have used them to optimize the oil fields.